A workshop was held on 2 September 2025 at the NED University, Karachi, chaired by Mr. Sohail Ahmed Rajput, the Honourable Provincial Ombudsman Sindh, to select ten students of NED University as Brand Ambassadors of Provincial Ombudsman Sindh. The students will be given task to disseminate information about the role and functions of the Ombudsman among the students and the public at large.
The Honourable Ombudsman Sindh addressed the large number of students of NED University and stated that the Ombudsman institution is an important feature of the legal system to provide fast and inexpensive justice to the masses, however majority of the population is unaware of it. There is a need to raise awareness about the Institution in order to resolve the problems of people and improve service delivery.
We are striving to expand our outreach and accessibility to facilitate dispensation of administrative justice to the general public closer to their homes. Our aim is to protect people against violation of their rights, abuse of power, unfair decisions and maladministration. In this regard, we have taken many initiatives to increase awareness about our institution such as the media outreach through social media, Quarterly Newsletter and Annual Reports, public messages through print and electronic media, Pana flex displayed at important public places and SMS campaign. In addition, Khulli Kathehri are regularly being held by our Regional Offices and complaints are resolved on the spot. Through these efforts we were able to increase our fresh complaints and admitted 7827 complaint against 2318 in the same period (Jan to July 2025) last year and gave relief in 7023 cases. Today we are here to utilize the capabilities of youth of this institution to disseminate our message.
He added that Pakistan has substantial youth population i.e. about 60% of population is under 30 years old and 26% is between 15 and 29 years and is potential for economic growth and innovation if effectively managed through education and employment opportunities. He added that the students selected as Ambassadors will build a bridge between Ombudsman office and students in particular and with the community at large, which will promote good governance and accountability of government departments.
The purpose of workshop is also to instill the concept of civic responsibilities and advocacy skills in the youth of Sindh by carrying out the community outreach of Ombudsman mandate to student community and general public. He informed that his office has already selected 10 Ambassadors each from five universities i.e. Hamdard, Sindh Medressatul Islam, Salim Habib, Sukkur IBA, SZABIST University, who have been disseminating the message of the institute through social media and community meetings. He also underlined how important it is for students to educate the society about resilience, their legal rights and the channels through which they may address issues.
Prior to this Dr. Muhammad Tufail Ahmed, worthy Vice Chancellor of Sindh NED University welcomed the Honourable Ombudsman Sindh and his team and mentioned the activities and achievements of the University and its role in providing best skilled youth to the country and also assured that student selected as Ambassador will carry the message of Ombudsman Institution effectively to the general public
Ms. Rehana G. Ali Memon, Advisor and Mr. Masood Ishrat, Registrar, Secretariat Provincial Ombudsman Sindh also briefed the participants about the concept of Brand Ambassador Program and working of Provincial Ombudsman Sindh through a detailed presentation.
In the end question and answer session was held where the Honorable Ombudsman Sindh answered the question raised on the working of Ombudsman by the students.
Source: The Office of the Provincial Ombudsman Sindh, Pakistan